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Growth18 Aug 20264 min read

How to know what your sales team is doing, and help them sell more, without turning every day into a reporting exercise.

Good salespeople want to sell, not fill in reports. The best visibility comes as a by-product of the work itself, not from extra admin.

Let the system record the activity

When orders, quotations and collections are entered in one system, activity reports build themselves. No end-of-day summaries required.

Measure outcomes, not just activity

  • Sales and margin per salesperson
  • New vs. repeat customers
  • Collections on their accounts
  • Quotation-to-order conversion

Share the numbers with the team

Salespeople who can see their own performance, and their customers' balances, make better decisions in the field. Visibility works best when it goes both ways.

By VAION Editorial, Operations & finance team

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